Optimum Sports Blog

Partnership marks the largest club signing for Optimum Teamwear to date and introduces fully bespoke, locally-designed kits.

INCE-IN-MAKERFIELD, ENGLAND – April 23, 2026 – Optimum Sport, a leading name in athletic apparel, is thrilled to announce a new partnership with Cherrybrook FC. Under the new agreement, Optimum Teamwear—the dedicated team apparel division of the Optimum Sport brand—will serve as the official kit provider for the club for the upcoming season.

This collaboration represents a major milestone for both organisations. For Cherrybrook FC, the partnership guarantees access to fully bespoke kit designs that perfectly capture the club's unique identity and personal style on the pitch. Moving away from standard catalogue templates from their previous provider, the club will step onto the field in gear designed exclusively for them.

For Optimum Teamwear, securing Cherrybrook FC marks a historic moment, as it is the largest football club the brand has partnered with to date, signalling significant growth and expansion within the competitive teamwear market.

"It has been an absolute pleasure working so closely with the team at Cherrybrook FC to ensure every detail is exactly how they envisioned it," said Hayley and Sean Deane of Optimum Sport. "This is a landmark event for our Optimum Teamwear division. Our dedicated in-house designer has been working tirelessly in the background to bring Cherrybrook’s vision to life, and we cannot wait to see the players take the pitch in a kit they can truly be proud of."

The new bespoke kits emphasise Optimum Sport's commitment to quality, durability, and personalised service. By utilising dedicated in-house design capabilities, Optimum Teamwear ensures that partners like Cherrybrook FC receive not just uniforms but also a visual representation of their team spirit and local heritage.

Fans of Cherrybrook FC can expect the new official kits to be unveiled in the coming weeks, ahead of the new season's fixtures.