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featured Optimum Sport Inks Landmark Deal to Become Official Kit Provider for Cherrybrook FC

Partnership marks the largest club signing for Optimum Teamwear to date and introduces fully bespoke, locally-designed kits. INCE-IN-MAKERFIELD, ENGLAND – April 23, 2026 – Optimum Sport, a leading name in athletic apparel, is thrilled to announce a new partnership with Cherrybrook FC. Under the new agreement, Optimum Teamwear—the dedicated team apparel division of the Optimum Sport brand—will serve as the official kit...

On Jun 12, 2026 by Jonathan Orchison 0 comments

The Optimum 30: Searching for the Next Generation of Local Talent

For nearly three decades, Optimum Sport has been a silent partner on the pitch. From the muddy winter fields of the UK’s North West to the bright lights of international dance stages, we’ve been there—providing the protection, the footwear, and the apparel that lets athletes perform at their best.

On Mar 07, 2026 by Jonathan Orchison 0 comments

What to know in your child’s first rugby season

So, your little one has joined their first rugby team. Congratulations! But now you don’t know where to start, from the rules of the game to sideline etiquette and the...

On Oct 23, 2025 by Jonathan Orchison 0 comments

Swap Screen Time for Sunshine: A Parent's Guide to an Active Summer

We understand how hard it can be getting the little ones away from their devices.In the age of on-demand streaming and immersive online games, encouraging children to be active and...

On Jul 15, 2025 by Jonathan Orchison 0 comments

The Most Powerful Mums in the Sports Industry

Explore the inspiring stories of elite athlete mothers who are redefining the boundaries of sports and motherhood. This blog post celebrates the incredible strength and resilience of these powerhouse mums,...

On Mar 30, 2025 by Jonathan Orchison 0 comments

A Saturday of Six Nations Thrills: Drama and Destiny Unfold!

What a Saturday of rugby we've just witnessed! The Six Nations delivered a double dose of heart-stopping action, leaving fans on the edge of their seats and the title race wide open.

On Feb 24, 2025 by Jonathan Orchison 0 comments

Can England Keep the Momentum Against a Determined Scotland? The Calcutta Cup Clash Looms

The roar of Twickenham is set to erupt once again this Saturday as England prepares to face Scotland in the historic Calcutta Cup clash. After a nail-biting, last-gasp victory against France, courtesy of a last-minute try from rookie fly-half Fin Smith

On Feb 18, 2025 by Jonathan Orchison 0 comments

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